UPDATE: Miu Miu Unveils a FW18 Campaign Video Starring Adwoa Aboah and Rowan Blanchard
Featuring extravagant beehive updos.
Miu Miu enlisted a team of it-girls for its Fall/Winter 2018 campaign. The handpicked faces include Adwoa Aboah, Rowan Blanchard, Georgia May Jagger and Elle Fanning to name a few. The stills shot by Alasdair McLellan feature each model in a picturesque setting donning gaudy clothing, accessories and handbags. Titled “The Conversation,” the imagery follows a theme that urges viewers to imagine the talks, music and happenings in the numerous settings.
The bold dresses, matching sets and outerwear pieces are reminiscent of the Victorian era due to their ostentatious cuts and patterns used. For the hair, the models wear overdone, vintage-inspired beehive updos which stand out amongst the clothing. Additionally, the footwear is worth noting as each shoe shown provides a unique contrast to the cold-weather pieces. Adwoa’s sister Kesewa Aboah also appears in the campaign. In total, the campaign provides a look into luxurious sitting rooms.
Today, Miu Miu debuted “OTHER CONVERSATIONS,” the second branch of its campaign featuring its FW18 collection. The short film was directed by Steve Mackey and Douglas Hart and styled by Katie Grand. In what started as a test shoot inspired by Andy Warhol’s glory days, turned into a video starring the aforementioned models. Also appearing in the creative project is Ariel Nicholson, Zoe Thaets and emerging star Raffey Cassidy.
Take a look at Miu Miu’s FW18 campaign in the gallery above. Below, you’ll find the short film.
Then check out Versace’s longest-ever advertising image shot by Steven Meisel.
- Alasdair Mclellan