Beauty

Chanel Beauty Unveils Its First-Ever Makeup Campaign for Men

Starring Korean star Lee Dong-Wook.

By
276,366 Hypes

Chanel Beauty Unveils Its First-Ever Makeup Campaign for Men

Starring Korean star Lee Dong-Wook.

UPDATE: Following up to the initial announcement made back in August that Chanel would be launching its first-ever men’s makeup line, BOY DE CHANEL, we now get our first look at the inaugural collection’s premier campaign. Starring Korean star Lee Dong-Wook, the actor is announced as the face of the campaign and embodies the ethos of the collection: a person liberated from restrictions with a state of mind that celebrates fluidity and an art of living. You can browse through the full campaign in the gallery above, as well as a collection of behind-the-scenes imagery.


Famously known for its classic as well as innovative beauty products, Chanel has long been a favorite among makeup lovers. While the luxury brand has primarily focused on developing makeup collections for the female consumer, it has recently announced a new makeup line dedicated to male beauty enthusiasts.

In a surprise move, Chanel will be launching a men-targeted makeup range dubbed BOY DE CHANEL. According to Bagaholicboy, the collection will make its debut in South Korea come September, before releasing in the rest of the world in January, 2019. Harper’s Bazaar also reports that the the products can be purchased internationally at Chanel’s website in November.

The inaugural BOY DE CHANEL launch comprises of three minimally-packaged products, including what the brand describes as a tinted fluid, which comes packed with SPF 25, as well as a lip balm and an eyebrow pencil. Both the tinted fluid and the eyebrow pencil will arrive in four different shades, but hopefully they’ll expand with a wider variety of color options in the future. Have your first look at the products in the gallery above.

In other news, Chanel Beauty has unveiled a new eye makeup collection for Fall/Winter 2018, featuring mini eyeshadow palettes, single shadows, an eyelid primer and more.

Read Full Article
Share this article

What to Read Next

Parade Launches Its First-Ever Bra
Fashion

Parade Launches Its First-Ever Bra

Arriving in sizes from 32A to 46G.
1,220 Hypes

Aries Opens Its First-Ever London Store
Fashion

Aries Opens Its First-Ever London Store

Complete with its very own Paperboy cafe.
1,516 Hypes

Marine Serre Launches Its First-Ever Sneaker Silhouette
Footwear

Marine Serre Launches Its First-Ever Sneaker Silhouette

Introducing the MS-Rise 22.
628 Hypes


Stine Goya Launches Its First-Ever Sneaker Silhouette
Footwear

Stine Goya Launches Its First-Ever Sneaker Silhouette

In three vibrant colorways.
2,037 Hypes

An Exclusive Look at the AMBUSH x Nike Collection in Our "Fluid Blue" Editorial
Fashion 

An Exclusive Look at the AMBUSH x Nike Collection in Our "Fluid Blue" Editorial

Featuring one of this year’s most coveted collaborations.
18,497 Hypes

Here's Every Item in the Cav Empt x Nike Collaboration
Fashion

Here's Every Item in the Cav Empt x Nike Collaboration

The vintage-inspired capsule drops soon.
15,616 Hypes

YEEZY Has Just Restocked a Huge Selection of Its Heels and Boots
Fashion

YEEZY Has Just Restocked a Huge Selection of Its Heels and Boots

Chic additions to your footwear rotation.
8,154 Hypes




Take a Break from City Life at the Ultimate Luxury Spa, AMOOMA
Beauty 

Take a Break from City Life at the Ultimate Luxury Spa, AMOOMA

Find out why our editors are obsessed with Hong Kong’s new oasis getaway.
3,219 Hypes

We Tested Out InnisFree’s Popular Jeju Orchid Skincare Line
Beauty 

We Tested Out InnisFree’s Popular Jeju Orchid Skincare Line

A boost of winter hydration.
32,722 Hypes

Here's When 'Stranger Things' Season 3 Will Hit Your Screens
Film & TV

Here's When 'Stranger Things' Season 3 Will Hit Your Screens

Netflix has finally revealed the premiere date.
14,339 Hypes


More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.