Bottega Veneta Launches the Bottega Residency to Share Creativity During Self-Isolation
To boost and share strength and positivity during isolation
In a time of uncertainty brought on by the ongoing coronavirus pandemic and the widespread call to self-isolate to flatten the curve, Bottega Veneta has launched a new platform dubbed Bottega Residency to boost creativity and share strength and positivity during isolation.
The multi-platform initiative lends a space each week to collaborators, talent and muses, to celebrate “the creative minds and works that have influenced their lives and touches their souls.” These include everyone from writers and musicians, to directors, performers and more. Over each week, the Bottega Residency will come alive with music, cooking, movies and more, and aims to “provide inspiration, activity, and comfort to our audience at a time of loneliness.”
“Creativity and strength lie at the heart of Bottega Veneta. In this highly distressing time, we feel a responsibility to celebrate those values and ignite a sense of joy and hope in our community and beyond,” said the label’s creative director Daniel Lee about the new initiative.
The Bottega Residency is accessible now across Instagram, YouTube, Spotify, Apple Music, SoundCloud as well as Bottega Veneta’s website.