Footwear 

Melody Ehsani on the Timeliness of Her Upcoming Women's Air Jordan OG SP

The designer talks inspiration, cherries and gender equality.

By
10,763 Hypes

Melody Ehsani on the Timeliness of Her Upcoming Women's Air Jordan OG SP

The designer talks inspiration, cherries and gender equality.

A landmark collaboration, Melody Ehsani and Jordan Brand will make history with the upcoming release of Nike‘s very first dual-designed Air Jordan OG for women. The shoe, initially introduced in 1998 and since its re-issue back in January, remains Jordan’s only women’s basketball sneaker.

Ehsani, known for her colorful jewelry and streetwear, brings her playful touch to the iconic shoe. Constructed of a black leather and textile upper stitched with swooping overlays, the mid-height model adds a cherry deubré for a graphic pop. An infrared outsole ties the shoe together.

Keep reading for Ehsani’s exclusive lowdown on her Women’s Air Jordan OG — which fittingly launches during Women’s History Month — and the meaning behind its cherry motif.

The Melody Ehsani Women’s Air Jordan OG SP retails for $150 USD and launches at Melody Ehsani’s website on March 13 at 9 a.m. PST (12 p.m. EST). The shoe will be available globally starting March 19.

What exactly led to your latest collaboration with Jordan Brand?
I started talking to Jordan brand about two years ago…after a couple of months of going back and forth to Portland, we decided to create a partnership together and move forward with the two shoes I’ve done so far. 

Can you walk us through the key features of your Women’s Air Jordan OG SP?
It’s a women’s basketball shoe that was first introduced in 1998. It was in the market for a short period of time, and we were able to bring it back. It features an infrared sole, which was really special to me because infrared is a color that was used on a lot of iconic [Jordans] back in the day. I wanted it to be a strong material story with leather and on the inside of the shoe, there’s a sewn-in label behind the tongue that’s sort of a love note, explaining the significance of the cherry deubré and the intention of the shoe.

The sneaker was really timely to bring back in the sense that Jordan has never made a shoe for women before [1998], and hasn’t made one for them since. What better time to introduce it back than Women’s History Month?

What’s the significance of the cherry?
I wanted something that represented the feminine and throughout time, the cherry has been associated with goddesses of fertility and abundance and protection. Those three attributes really resonated with me; I feel like they’re timely in the sense of it being fertile ground for women to claim their space in society and work towards equality. So it felt like a “the time is now” sort of moment.

Did the design process differ from that of your previous Air Jordan 1?
The design process was pretty much the same. The only difference was that I did a lot more research for it [Women's Air Jordan OG SP], just because I wanted to know the heritage and the story of it, whereas I was very familiar with the Air Jordan 1. It was really cool going back to the timeline: revisiting my own experience with the shoe in 1998, realizing how so many things were happening around the shoe at the same time and syncing that up with my own journey.

You shared that at 11-years-old, you wrote a letter to Magic Johnson protesting the fact that his basketball camp didn’t allow girls. Though sports, as well as other fields, have become increasingly inclusive, what changes do you hope to see in the future?
I don’t believe in sameness. I don’t think men and women are the same and I don’t expect them to be. But I do believe in equality, and that we should be allowed the same opportunities and experiences. So that’s what I’d like to see — empowering the feminine versus expecting the feminine to operate in the same way as the masculine. Truth be told, a lot of the systems that have been set up by men simply don’t work for [women]. There needs to be enough room for the feminine to be empowered to create different kinds of systems that work better for us and for society. 

Read Full Article
Share this article

What to Read Next

The Air Jordan 14 Gets Doused in Women's Exclusive "Metallic Silver"
Footwear

The Air Jordan 14 Gets Doused in Women's Exclusive "Metallic Silver"

Accentuated with hits of “Fire Red.”
1,934 Hypes

The Women's Air Jordan 4 Gets Dressed in "Seafoam" Green
Footwear

The Women's Air Jordan 4 Gets Dressed in "Seafoam" Green

Releasing just ahead of the spring season.
24,856 Hypes

Take an Official Look at the Air Jordan 1 Low OG "Year of the Rabbit"
Footwear

Take an Official Look at the Air Jordan 1 Low OG "Year of the Rabbit"

Limited to 5,000 pairs only.
52,410 Hypes


This Women's Exclusive Air Jordan 5 Is Inspired by Planet Mars
Footwear

This Women's Exclusive Air Jordan 5 Is Inspired by Planet Mars

Meet “Mars for Her.”
1,334 Hypes

Metropolitan Museum of Art Will Temporarily Close Amid Coronavirus Outbreak
Art

Metropolitan Museum of Art Will Temporarily Close Amid Coronavirus Outbreak

All three locations of the famed museum will shutter.
1,636 Hypes

Charlotte Tilbury's New Shadow and Liner Sets Enhance Eye Color
Beauty

Charlotte Tilbury's New Shadow and Liner Sets Enhance Eye Color

Introducing the Eye Colour Magic Collection.
3,123 Hypes

There’s No Shortage of Drama for Season 9 of VH1’s ‘Love & Hip Hop Atlanta’
Film & TV

There’s No Shortage of Drama for Season 9 of VH1’s ‘Love & Hip Hop Atlanta’

Betrayal, secrets and heartbreak are at an all-time high.
6,783 Hypes

Following a 3-Year Hiatus, Billionaire Girls Club Relaunches
Fashion

Following a 3-Year Hiatus, Billionaire Girls Club Relaunches

See the brand’s new capsule collection here.
8,789 Hypes

Cara Sumabat of Manila-Based Sustainable Brand HaloHalo Is Paving the Way For Filipino Designers
Fashion 

Cara Sumabat of Manila-Based Sustainable Brand HaloHalo Is Paving the Way For Filipino Designers

Meet the co-founder of the cult-loved accessories brand.
26,781 Hypes

NBA Suspends 2019-2020 Season Due to Coronavirus
Culture

NBA Suspends 2019-2020 Season Due to Coronavirus

An NBA player has tested positive for COVID-19.
1,050 Hypes

These Are the Best Stores for Plants and Flowers in London
Art & Design

These Are the Best Stores for Plants and Flowers in London

From small succulents to massive monsteras, here’s where to buy plants in the British capital.
2,554 Hypes

KAWS Launches a New Augmented Reality Project Called, 'EXPANDED HOLIDAY'
Art

KAWS Launches a New Augmented Reality Project Called, 'EXPANDED HOLIDAY'

Available in 12 major cities worldwide.
47,733 Hypes

BLACKPINK's Lisa Is Launching a Limited-Edition Photography Book
Culture

BLACKPINK's Lisa Is Launching a Limited-Edition Photography Book

Featuring 327 signed copies.
8,574 Hypes

Cult Beauty Label Haeckels Just Opened Its First Store in London
Beauty

Cult Beauty Label Haeckels Just Opened Its First Store in London

Serving up clean beauty products, a treatment room and more.
3,413 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.