Fashion

Jacquemus Unveils Virtual Menswear Campaign Featuring Steve Lacy

After already revealing FaceTime visuals of Bella Hadid and Barbie Ferreira.

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755 Hypes

Jacquemus Unveils Virtual Menswear Campaign Featuring Steve Lacy

After already revealing FaceTime visuals of Bella Hadid and Barbie Ferreira.

Continuing on from its Spring/Summer 2020 campaign featuring Bella Hadid and Barbie Ferreira, Jacquemus has now unveiled new images for its menswear line, this time featuring The Internet‘s Steve Lacy. Shot by photographer Pierre-Ange Carlotti through FaceTime, the visuals highlight the cult-favorite label’s vibrant collection of summer items accentuated with floral patterns.

In the “Photoshoot At Home” campaign directed by the French designer himself, Lacy is seen wearing breezy, summer-friendly pieces, such as a white button-down shirt, as well as a T-shirt and shorts dressed in blue daisies. The photoshoot is further highlighted with props like an orange chair, which was featured in the cover art for Lacy’s debut studio album Apollo XXI.

Scroll through the gallery above for Jacquemus’ SS20 range, which is available for purchase over at retailers like Browns.

In case you missed it, read about how to participate in the new virtual Met Gala hosted by “High Fashion Twitter.”

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