No one does social media like Simon Porte Jacquemus. Having taken the world by storm with the introduction of the tiny Le Chiquito bag and the massive La Bomba hat in 2018, Jacquemus has grown to become one of the most sought-after brands in the industry.
For his latest campaign, the French designer has tapped Bella Hadid and Euphoria actress Barbie Ferreira for a FaceTime photoshoot campaign dubbed “Jacquemus at Home.” Featuring the label’s SS20 pieces including everything from sunglasses to bags, the two worked with Simon himself as well as photographer Pierre-Ange Carlotti to make the images come alive. In a time of coronavirus, brands have adapted to more creative methods of showcasing its collections, and Jacquemus hit the nail on the head.
Take a look at the campaign images in the gallery above. For more from Jacquemus, don’t miss our feature on how the designer came to be a viral celebrity favorite here.