Culture 

Instagram Pledges $10 Million USD to Anti-Racism Efforts

The platform revives its #ShareBlackStories initiative.

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Instagram Pledges $10 Million USD to Anti-Racism Efforts

The platform revives its #ShareBlackStories initiative.

As companies across the United States express their support of the Black community following the death of George Floyd, who was suffocated and killed after a police officer kneeled on his neck, Instagram has pledged $10 million USD towards “efforts committed to ending racial injustice.” The social media platform, which is owned by Facebook, has not yet specified which organizations and funds its money will benefit.

In addition to pledging financial support, Instagram has also revived its #ShareBlackStories initiative, originally launched in February 2019 in honor of Black History Month in the U.S. “We stand with our Black community — and all those working toward justice in honor of George Floyd, Breonna Taylor, Ahmaud Arbery and far too many others whose names will not be forgotten,” Instagram wrote in an official statement posted to its feed. “Time and time again, we have seen that the Instagram community has the power to bring about meaningful change. The more we #ShareBlackStories, the more we raise voices that make a lasting impact.”

See Instagram’s full statement on its financial pledge and #ShareBlackStories initiative below.

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