Gender-Neutral Skincare Brand Ayond Is Pioneering the Four-Step Routine
A Black-owned business to keep on your radar.
If you’re looking for more Black-owned businesses to support, add Ayond to your list. Founded in 2019 by former fashion designer Shani Van Breukelen, the clean skincare brand boasts a streamlined range of four unisex products — cleanser, serum, face oil and cream — for an effective yet low-maintenance routine.
Packaged in sleek, design-conscious bottles and jars, all products are non-toxic, vegan and cruelty-free. Ayond allows customers to send empty containers from any brand back to its headquarters at no cost, facilitating the recycling process. Adding to its sustainable practices, the brand’s shipping material, such as cardboard boxes and sleeves, are made from 100 percent post-consumer paper and all cellophane wrapping is compostable.
Ayond’s Metamorph Cleansing Balm removes dirt and makeup without stripping skin of hydration. The Rock Rose Face Serum contains soothing rose extract, aloe leaf juice and moisturizing hyaluronic acid while the Amber Elix Face Oil protects from oxidative stress with vitamin E and omega 3 fatty acids. Lastly, the Taos Blue Day Cream is a lightweight moisturizer formulated with rosehip and jojoba oil.
Head to the Ayond website to learn more about the brand’s four-step skincare routine.
For more Black-owned businesses, check out Beyoncé and Zerina Akers’ directory, Black Owned Everything.
