Pokémon x Longchamp Team Up on Pikachu-Printed Bags
The accessories will even be integrated into ‘Pokémon GO.’
The seemingly disparate worlds of Pokémon and Longchamp collide in an upcoming collaboration between the duo, featuring a Pikachu-embossed version of Longchamp’s signature Le Pilage bag.
Rendered in white, black and red leather, the Le Pilage arrives in small, medium and carry-all sizes. Embossed with smiling Pikachu figures, the bags are further adorned with colorful Pokémon keychains. A nylon backpack, crossbody and oversized Le Pilage tote are printed with spell-out Longchamp lettering overlaid with adorable graphics depicting Pikachu laughing, sleeping and running.
To celebrate the collaboration, Pokémon GO players will be able to accessorize their Trainers with a Longchamp avatar backpack. In addition, Longchamp-themed Pokémon wearing bow ties, top-hats and caps will appear in the wild and hatch from Eggs.
The Pokémon x Longchamp collection launches October 13 at the Longchamp website. The collaboration’s Pokémon GO activation will be available in-game between October 2 and November 17.
