After a year of stellar success, Byredo unveils a set of gift boxes – the perfect holiday present for beauty lovers. The new holiday venture follows the launch of Mumbai Noise which rose to cult status, bottling founder Ben Gorham’s Indian heritage into a nostalgically spicy scent. Revisiting Gorham’s Indian connection, the wooden holiday boxes draw inspiration from traditional South Asian art practices.
Byredo‘s holiday offering is comprised of five different boxes: a vanity, lipstick, eau de parfum, travel leather case and candle set. The vanity kit marks the largest in the range complete with lipsticks, eyeshadows, a mascara, brushes and a compact mirror. While the slim lipstick box offers an assortment of Byredo’s classic lip shades such as Dancehall Queen and Mad Red.
Launched with the intention of breaking beauty boundaries, Byredo makeup is for both the experimenters and newcomers. Its innovative range inspires freedom with brand new product concepts, including the multi-purpose color stick that can be found in the vanity gift box.
Each wooden box is designed with panels of vibrant Madhubani art — a painting technique that uses natural dyes and various twigs and and brushes to create expressive folk art — with gift wrapping styled by Bihar-based artist Mamta Devi. Larger vanity boxes feature an inbuilt mirror and a stacked drawer, decorated to sit as an exquisite treasure trove on dressing tables.
Shop the Byredo gift sets, accessories and stocking fillers on its website now.