The 11 Best Serum Foundations for Lit-From-Within Skin
Picks from ILIA, Kosas, Kjaer Weis and more.
Over the course of the pandemic, beauty enthusiasts have shifted their spending power from makeup to skincare, a response to more time spent at home and a dearth of events warranting full glam. Instead of packing on heavy foundation and concealer, customers are focusing their efforts on improving their skin from the ground up.
We haven’t entirely shunned makeup, though. In the event of a FaceTime date or last-minute Zoom call, we’re opting for products that — as the saying goes — work smarter, not harder. Incorporating our pandemic-era skincare craze, serum foundations are becoming an increasingly popular pick. A skincare-makeup hybrid, serum foundations provide natural-looking coverage while improving the appearance of skin with continued use. Take ILIA’s Super Serum Skin Tint, for example. The fan favorite arrives in 30 shades and is formulated with two high-powered ingredients beloved by experts: niacinamide, which evens out skin tone, and hydrating hylaruonic acid.
Keep reading for the best serum foundations for achieving a lit-from-within finish.
bareMinerals COMPLEXION RESCUE™ Tinted Moisturizer
BECCA Cosmetics Zero™ No Pigment Virtual Foundation
Bobbi Brown Intensive Skin Serum Foundation
Clinique Even Better Clinical Serum Foundation
ILIA Super Serum Skin Tint Foundation
Kjaer Weis Invisible Touch Liquid Foundation
Kosas Tinted Face Oil Foundation
LYS Beauty Triple Fix Serum Foundation
STILA Aqua Glow Serum Foundation
Tarte SEA Water Foundation
The Ordinary Serum Foundation
