Fashion

Les Benjamins Heads to Marrakesh for SS22 Campaign

Shot by Moroccan photographer Mous Lamrabat.

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2,377 Hypes

Les Benjamins Heads to Marrakesh for SS22 Campaign

Shot by Moroccan photographer Mous Lamrabat.

Istanbul-based label Les Benjamins has unveiled its Spring/Summer 2022 campaign. Titled “The Mystic Journey,” the visuals are shot in Marrkesh, Morocco by renowned photographer Mous Lamrabat.

“The collection is a celebration of soul-searching and excitement with the 1970s in psychedelic prints and distorted tonal carpet motifs and trims, while flower lace lamination–inspired by Morocco’s iconic Majorelle Garden–add a whimsical touch to urban silhouettes,” the brand describes its latest release. Featuring both women’s and men’s designs, the range is comprised of wardrobe essentials like tees and sweats, as well as dresses and blouses highlighted with graphic prints.

Standouts from the collection include the all-orange and all-yellow fits, in addition to psychedelic patterns taking over asymmetrical denim pants in hits of blue and yellow. Elsewhere, floral illustrations take center stage on an electric blue leather jacket, which is paired with pants in the same shade. The lineup is complete with warped stripe details on one-shouldered tops and shorts.

See the SS22 campaign above. “The Mystic Journey” is now available on Les Benjamins’ website.
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Creative Director
Mous Lamrabat/@mouslamrabat
Photographer
Mous Lamrabat/@mouslamrabat
Videographer
Abdessalam Aichaidlane/@idlane
Lighting/Tech
Manon Verkade/@frenchbacon16
Stylist
Lisa Lapauw/@lisalapauw
Hair/Makeup
Kim Theylaert/@kim_theylaert
Model
Salima/@salimaelmahraoui, Nasser/@iamnassr
Casting
Marie Juncker/@mariejuncker @artsphereparis With 8sky.p
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