Culture

Facebook To Alter Its Feed To Resemble TikTok's

Implementing a new discovery engine to prioritize recommended posts.

2,035 Hypes

Facebook To Alter Its Feed To Resemble TikTok's

Implementing a new discovery engine to prioritize recommended posts.

Facebook is adding a new “discovery engine” to compete with TikTok, according to an internal memo from April, which was shared with The Verge.

In the forthcoming changes, Facebook will show more recommended content instead of your typical posts from either people you follow or are friends with. In the leaked memo, Meta executive and head of the Facebook app, Tom Allison, wrote, “In this note, I want to introduce the concept of Facebook as a ‘discovery engine,’ which is a helpful mental model to frame the current focus of our long-term strategy. It also helps contextualize our product priorities, which we’ll continue to evolve over time to emphasize our near-term focus areas.”

The new feed is an effort to “make Reels successful,” “build world-class recommendations technology” and “unlock messaging-based sharing.” Additionally, Facebook plans to make Messenger part of the Facebook app once again after it was split into two different applications in 2014.

For more info, check out the leaked memo below.

Read Full Article
Text By
Share this article

What to Read Next

Forget TikTok: Here's Your Medically-Backed Guide to Curing Yeast Infections
Sex & Dating

Forget TikTok: Here's Your Medically-Backed Guide to Curing Yeast Infections

According to Hey Jane medical expert, Alyssa Wagner.
2,673 Hypes

TikTok’s Rosemary Oil Trend, Explained
Beauty

TikTok’s Rosemary Oil Trend, Explained

A beauty miracle to lengthen and thicken your hair, or just an over-hyped myth? Trichologists weigh in.
3,782 Hypes

The "Black Nail Theory" Is Taking Over TikTok — Here's Everything You Need To Know
Beauty

The "Black Nail Theory" Is Taking Over TikTok — Here's Everything You Need To Know

The perfect sequel to the “Red Nail Theory” trend.
15,294 Hypes


Pornhub Unveils Its 2023 Sex and Pleasure Trends
Sex & Dating

Pornhub Unveils Its 2023 Sex and Pleasure Trends

Did you know that “therapy” was a top trend in porn?
77,345 Hypes

Introducing Candiani Denim, Italy's Favorite Slow-Fashion Brand
Fashion

Introducing Candiani Denim, Italy's Favorite Slow-Fashion Brand

Slow-fashion is the way forward.
7,516 Hypes

Otiumberg and Hunza G Team Up to Create the Ultimate Gold Hoops
Fashion

Otiumberg and Hunza G Team Up to Create the Ultimate Gold Hoops

Behold, the crinkle-hoop is born.
34,986 Hypes


Take an Exclusive First Look at the England Women’s Squad for Euro 2022
Culture

Take an Exclusive First Look at the England Women’s Squad for Euro 2022

Launched in a campaign starring Joy Crookes.
1,027 Hypes

EXCLUSIVE: How Emerging Brand Jasmains Paris Upcycles Heartbreak
Sex & Dating

EXCLUSIVE: How Emerging Brand Jasmains Paris Upcycles Heartbreak

“It was like upcycling my feelings… it helped me gain confidence and channel my message to the world.”
2,738 Hypes

How to Use Freya's 2-In-1 Razor Vibrator
Sex & Dating

How to Use Freya's 2-In-1 Razor Vibrator

The ultimate self-love item.
8,585 Hypes

Here's Your First Look at Ryan Gosling in 'Barbie'
Film & TV

Here's Your First Look at Ryan Gosling in 'Barbie'

With chiseled abs and a spray tan, the actor brings Ken to life.
8,835 Hypes

Hailey Bieber Finally Releases Her Beauty Brand, Rhode Skin
Beauty

Hailey Bieber Finally Releases Her Beauty Brand, Rhode Skin

Here’s the tea on the “Glazed Doughnut” skin queen’s inaugural drop.
42,683 Hypes

6 Non-Sneakers for Sneaker Lovers
Footwear 

6 Non-Sneakers for Sneaker Lovers

Meet the new grails.
5,156 Hypes

Jason Momoa and Eiza González Split After a Few Months of Dating
Entertainment

Jason Momoa and Eiza González Split After a Few Months of Dating

Reportedly because “they’re very different people.”
6,243 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.