Andersson Bell and ASICS Reconnect With Nature in New Footwear Series
Updating the Gel-Sonoma 15-50.
Seoul-based fashion label Andersson Bell has created a fantastical new world with ASICS as the two brands have teamed up for a third time to release a new iteration of the Gel-Sonoma 15-50.
Inspired by a playful and adventurous spirit, the latest collaboration is driven by an innate love for the outdoors as the campaign showcases joyful illustrations of flora and fauna. The updated shoe is optimized for running on trails as elongated, eyelet straps borrow their design from hiking boots for extra stability and security. The sturdy sneakers arrive in a rainbow of mystical shades as the black and green colorway is inspired by the sea monster “Frocto.”
Elsewhere, a vivid, eye-catching bright rose and evergreen option pays homage to a fictional “Connie Kayodi” plant that produces intoxicating liquids. Joining the assortment of shoes is a a green and orange version, nodding to the micro “Fissit-tattoos-fly” creatures.
The Andersson Bell x ASICS collaboration will be available in Seoul on October 29 and will be released online on October 31.
Take a first look in the gallery above.
