Entertainment

Kim Kardashian's 2012 Red Carpet Flour Bombing Was Staged

We live in a simulation and the Kardashians are the server admins.

By
33,018 Hypes

Kim Kardashian's 2012 Red Carpet Flour Bombing Was Staged

We live in a simulation and the Kardashians are the server admins.

Kim Kardashian‘s ex-PR strategist Sheeraz Hasan has come forward and admitted that her former boss’ 2012 red carpet flour bombing was staged. The Kardashian-Jenner clan certainly has a way of dominating headlines and clearly, it’s not always for the right reasons.

At the time of the incident, the reality TV star described it as “the craziest” and most “unexpected” thing. In an episode of Keeping Up with the Kardashians, she assumed it must’ve been an act of anti-fur activism as someone shouted, “fur hag.” She explained, “So I’m doing the red carpet and all of a sudden I get this powder all over me and I’m so shocked. Now I’ve definitely experienced my fair share of haters, but I don’t want to ruin the night just because this anti-fur organization tried to ruin our event with this flour bomb.”

Apparently, the seemingly shocking act was a hoax as Hasan revealed it was a stunt orchestrated to promote Kim’s new fragrance at the time.

Opening up in the latest documentary, The Kardashians: A Billion Dollar Industry, Hasan shares, “Okay, this is what’s going to happen, you’re going to be fine, you’re going to be safe, but we’re going to create a media moment.” Hasan further reflected on the fake scandal with Complex, confessing she told Kim, “If we create media gold, guess what’s going to happen? Everyone’s going to be talking about your perfume, everyone’s going to buy it.”

You have to wonder what other media moments were elaborately planned promotions.

Read Full Article
Share this article

What to Read Next

Watch Kourtney Kardashian and Kids Recreate the Viral "Soda Drama" Clip From KUWTK
Entertainment

Watch Kourtney Kardashian and Kids Recreate the Viral "Soda Drama" Clip From KUWTK

The original clip first surfaced in 2014.
1,961 Hypes

Could Kim Kardashian’s Devil-Red Stiletto Nails Be the Dawn of a New Era?
Beauty

Could Kim Kardashian’s Devil-Red Stiletto Nails Be the Dawn of a New Era?

Maybe this is her villian moment?
9,307 Hypes

Kim Kardashian Speaks About How Kanye's Behaviour Impacts North West
Entertainment

Kim Kardashian Speaks About How Kanye's Behaviour Impacts North West

On the latest episode of ‘The Kardashians.’
7,295 Hypes


Kim Kardashian Confirms She's a "Lights Off Kind of Girl" in the Bedroom
Entertainment

Kim Kardashian Confirms She's a "Lights Off Kind of Girl" in the Bedroom

And spills the beans on mystery man “Fred” in the latest ep of ‘The Kardashians.’
4,687 Hypes

Take an Early Look at the Air Jordan 5 Low "Indigo Haze"
Footwear

Take an Early Look at the Air Jordan 5 Low "Indigo Haze"

Another fire women’s exclusive.
2,514 Hypes

50 Cent and Eminem Are Working on an '8 Mile' TV Series
Film & TV

50 Cent and Eminem Are Working on an '8 Mile' TV Series

Two decades after the film premiered.
2,648 Hypes

Prepare for the Soft Life with New Balance's Plush 550 "Suede Pack"
Footwear

Prepare for the Soft Life with New Balance's Plush 550 "Suede Pack"

Available in royal blue, bright red and light grey.
3,366 Hypes

Watch the First Trailer for 'Pamela: A Love Story'
Film & TV

Watch the First Trailer for 'Pamela: A Love Story'

Landing on Netflix later this month.
884 Hypes


JW Anderson Teases Frog Clogs Ahead of Milan Fashion Week
Fashion

JW Anderson Teases Frog Clogs Ahead of Milan Fashion Week

Hopping soon to runways near you.
4,691 Hypes

Anyone Can Attend Marine Serre's Upcoming Paris Fashion Week Show
Fashion

Anyone Can Attend Marine Serre's Upcoming Paris Fashion Week Show

But you’ve gotta be quick.
2,827 Hypes



Louis Vuitton Enlists KidSuper to Co-Create FW23 Menswear Collection
Fashion

Louis Vuitton Enlists KidSuper to Co-Create FW23 Menswear Collection

Making Colm Dillane the House’s first-ever guest runway designer.
1,151 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.