Rox Embraces Central Asia's Enigmatic Essence With Latest Collection, "Isolasian"
Fusing cultural heritage, artful design and sustainability.
Fashion label Rox introduces “Isolasian,” its latest Fall/Winter 2023 collection. Inspired by Central Asia’s isolated nature, the range embraces the region’s cultural vibrancy and enigmatic essence. It explores the journey of rediscovering identity through the embrace of a difficult past.
Through the use of fabric cutouts, “Isolasian” symbolically captures the confines of life, while intricate patterns represent the visual tumult of city noise. The collection’s designs eloquently express a yearning for freedom and self-expression, inviting individuals to embrace their unique identities.
Roxana Nassenova, the designer behind Rox, seamlessly merges Central Asian traditional craftsmanship with modern aesthetics. By reviving wool felting practices and utilizing local wool, she crafts zero-emission and zero-waste creations. This sustainable approach pays homage to the region’s heritage and showcases the collection’s seamless felted wool pieces, which are a testament to Rox’s commitment to preserving cultural traditions.
“Isolasian” captivated audiences at Visa Fashion Week Almaty, fusing cultural heritage, artful design and sustainability consciousness. The collection transported guests to introspection and appreciation for the region’s vibrant cultural fabric. ”Isolasian” is now available to shop online via Rox’s website. Don’t miss the opportunity to immerse yourself in the vibrant campaign in the gallery above.
In other fashion news, Paloma Wool’s World Tour stops in London with dazzling SS23 collection.
