Gymshark Taps Into Pilates With the SoftSense Collection
Bringing adaptive sportswear to the studio.
Gymshark is officially bridging the gap between heavy lifting and studio training with the release of its new SoftSense collection. Tailored for seamless movement, the line brings a strength-led approach directly to your Pilates mat.
The collection solves a classic activewear dilemma: balancing compressive hold with unrestricted freedom of movement. Powered by LYCRA ADAPTIV fiber technology, SoftSense delivers an adaptive, second-skin fit. The responsive fabric naturally firms up at rest to sculpt and support, then softens and stretches during movement before recovering its shape.
Designed around real training routines, with 36 percent of Gymshark’s weightlifting community also practicing weekly Pilates, the 11-piece lineup embraces versatility. Key pieces include mid and high-rise leggings, flared and straight-leg pants, shorts, sports bras, multi-way tops that switch between scoop and V-necks and a sleek, full-zip jacket. Features like an invisible bum scrunch offer flattering details designed to stay stylish and distraction-free.
Offered in six distinct colorways — Black, Soft Brown, Soft White, Shadow Blue, Cherry Red, and Impact Red — the capsule makes tonal styling and bold color-blocking a Gymshark studio staple. Teased in the brand’s latest campaign starring Megan Thee Stallion in the Impact Red shorts, SoftSense proves workout gear can deliver high performance without sacrificing sleek, aesthetic appeal and comfort.
The SoftSense collection is available to purchase now on the Gymshark website.
In other news, Megan Thee Stallion became Gymshark’s first celebrity ambassador.
