Champion's High Summer Campaign Is All About Sun, Salt and Sea
Perfect for the vacation wishlist.
Pack your bags, because Champion is taking us on a sun-washed coastal getaway with its gorgeous High Summer ‘26 campaign. Capturing that effortless vacation energy, this collection is designed to transition seamlessly from a morning dip in the ocean to balmy seaside streets. Got a summer holiday planned? This collection might be just what you needed.
The collection serves a masterclass in beach-to-street styling. Think compact, lightweight nylon swim shorts that pair beautifully with cute tank tops or open polos. For a bit of slouchy structure, heavier jersey bermuda shorts anchor the softer pieces perfectly.
Americana and nostalgia are woven throughout the collection. Ringer tees with contrast trims add a sweet retro touch, while striped cotton piqué styles and textured, garment-dyed waffle polos bring a playful, lived-in rhythm to your summer wardrobe.
True to Champion’s heritage, every piece is made to hold its shape through summers soaked with sun, salt and sea. This is casual, effortless fashion at its finest, and we’re loving every moment of it.
Champion’s summer selections are available to purchase now on the Champion website.
In other news, Supreme went preppy for its La Martina collaboration.
