Mia Khalifa Is Bringing Siren Energy to Naples
In a collaboration with Sheytan World and J’Adore Napoli.
The internet’s favorite muse, Mia Khalifa, is heading to Naples and bringing a little mythology with her. Founder of Sheytan World, Khalifa teamed up with J’Adore Napoli for “Mia Parthenope,” a collection inspired by one of Naples’ most enduring legends. To celebrate the launch, Khalifa will make a special appearance at nss edicola in the city, where fans can meet her IRL during an exclusive meet-and-greet, followed by a street party soundtracked by Sebastian Heredia and Liana Segev.
Drawing from the story of Parthenope, the mythical Siren whose name is deeply tied to the origins of Naples, the collection blends Mediterranean folklore with Sheytan World’s bold aesthetic. But forget the fairytale version of sirens. In ancient mythology, they were complex, shape-shifting figures associated with temptation, freedom and power, themes that feel right at home within Khalifa’s universe.
The drop includes an exclusive Sheytan World bikini alongside four additional pieces inspired by seashells, underwater treasures and the magic of the Mediterranean. Think sun-soaked glamor with a mythological twist. “I have heard so many beautiful stories about Naples,” Khalifa shared. “It was the city’s magical aura that fascinated me.”
The “Mia Parthenope” collection launches officially today on the brand’s website and at nss edicola in Naples.
In other news, check out this Reformation collab with Umbro.
