Pepsi | Hypebae

Pepsi Ends Its 10-Year Partnership With the Super Bowl Halftime Show

Pepsi Ends Its 10-Year Partnership With the Super Bowl Halftime Show

“We have decided it’s time to pass the mic.”

By Pauline De LeonMay 25, 2022

2,260 Hypes

Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar Slay the Super Bowl Halftime Show

Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar Slay the Super Bowl Halftime Show

50 Cent makes a surprise appearance.

By Pauline De LeonFeb 13, 2022

6,180 Hypes

New Super Bowl Halftime Show Trailer Features an Epic Lineup

New Super Bowl Halftime Show Trailer Features an Epic Lineup

Starring Dr. Dre, Kendrick Lamar, Snoop Dogg, Mary J. Blige and Eminem.

By Pauline De LeonJan 20, 2022

10,603 Hypes

Pepsi Is Launching PEEPS-Flavored Soda for Easter

Pepsi Is Launching PEEPS-Flavored Soda for Easter

Here’s how to get your hands on the marshmallow-flavored cola.

By Alexandra PaulyMar 29, 2021

8,862 Hypes

Watch the Best Super Bowl 2021 Commercials Starring Drake, Timothée Chalamet and More

Watch the Best Super Bowl 2021 Commercials Starring Drake, Timothée Chalamet and More

Companies including State Farm, Cadillac and Uber Eats made headlines with noteworthy new ads.

By Alexandra PaulyFeb 8, 2021

3,014 Hypes

The Most Iconic Super Bowl Commercials of All Time

The Most Iconic Super Bowl Commercials of All Time

A trip down marketing memory lane.

By Alexandra PaulyFeb 5, 2021

13,253 Hypes

Pepsi Might Release Chocolate-Marshmallow-Flavored Cola

Pepsi Might Release Chocolate-Marshmallow-Flavored Cola

But only if the beverage company gets 2,021 re-tweets.

By Alexandra PaulyDec 17, 2020

2,058 Hypes

Bathe in Cola With This Pepsi-Scented Bath Bomb

Bathe in Cola With This Pepsi-Scented Bath Bomb

Or why not try the cola-scented sugar scrub or the Pepsi blue face mask?

By Tora NorthmanDec 3, 2020

2,295 Hypes

Pepsi Unveils Thanksgiving-Themed Apple Pie Soda

Pepsi Unveils Thanksgiving-Themed Apple Pie Soda

Get your hands on the limited-edition beverage by entering the challenge via Twitter or TikTok.

By Pauline De LeonNov 17, 2020

2,871 Hypes

Watch the 12 Best Super Bowl 2020 Commercials

Watch the 12 Best Super Bowl 2020 Commercials

From Pepsi’s music video-inspired advertisement to NFL’s “Next 100.”

By Pauline De LeonFeb 2, 2020

7,510 Hypes

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