Footwear

The Nike Air Max 97 Is the Latest to Receive a "Just Do It" Rework

Logo mania continues.

By
3,746 Hypes

The Nike Air Max 97 Is the Latest to Receive a "Just Do It" Rework

Logo mania continues.

Since its first Air Max 1 release earlier in May, Nike has been introducing a steady stream of popular models reworked with the brand’s eye-catching “Just Do It” motif. Ever-growing in its popularity, the JDI pattern soon found its way onto the Air Max 95, EXP-X14 and, of course, the Air Force 1. For its latest iteration, Swoosh brings the slogan-heavy theme to the cult status Air Max 97.

Taking on a largely black colorway, the retro model is decorated with an allover Just Do It print throughout its mudguard, as well as lowermost racing stripe. Striking accents of orange are also used throughout the shoe, seen in rectangular Nike branding throughout the JDI print, as well as in a narrow strip underneath the toe on the outsole. Contrasting the dark obsidian of the upper, a crisp white midsole houses a vibrant orange Air Max bubble that complements the palette of the sneakers added color elements.

Although details are still sparse regarding an exact release date, the Air Max 97 “Just Do It” is slated to release later this fall. The sneakers will be available at select Nike stockists and at nike.com, retailing for $170 USD. For more Nike releases, take a peep at the new Air Max 270 Futura arriving in red, white and blue.

Read Full Article
Share this article

What to Read Next

Nike Dresses the Air Max 97 in a Women's Exclusive "Pink"
Footwear

Nike Dresses the Air Max 97 in a Women's Exclusive "Pink"

Groundbreaking.
41,475 Hypes

The Latest Nike Air Max is Dedicated to Moms
Footwear

The Latest Nike Air Max is Dedicated to Moms

Featuring a plush tongue and mini “Mama” charm.
6,873 Hypes

The Latest Nike Air Max is Peak '90s — And It's Sustainable
Footwear

The Latest Nike Air Max is Peak '90s — And It's Sustainable

Adding to Nike’s “Move to Zero” initiative.
1,693 Hypes


Nike Celebrates Olympic Gold Medalist Cheung Ka Long With Air Max 97
Footwear

Nike Celebrates Olympic Gold Medalist Cheung Ka Long With Air Max 97

With gold details inspired by his Olympic gold medals.
39,701 Hypes

Hailey Baldwin Has Apparently Named These Bridesmaids for Her Wedding

Hailey Baldwin Has Apparently Named These Bridesmaids for Her Wedding

Who else will be part of the bridal party?
8,306 Hypes


The New adidas Originals Continental 80 Highlights Electric Yellow Accents
Footwear

The New adidas Originals Continental 80 Highlights Electric Yellow Accents

Will you be adding this to your sneaker rotation?
5,914 Hypes


Here's Where to Shop the Danielle Guizio Glittery Bikini Hailey Baldwin Is Obsessed With

Here's Where to Shop the Danielle Guizio Glittery Bikini Hailey Baldwin Is Obsessed With

Swimwear that It-girls can’t get enough of.
11,344 Hypes

#hypebaekicks Review: 'One Piece' x Skechers D'Lites 2 "Red"
Footwear

#hypebaekicks Review: 'One Piece' x Skechers D'Lites 2 "Red"

Take a closer look at the dad sneaker.
19,572 Hypes

Here Are 10 Cult-Favorite Face Mists to Try This Summer
Beauty 

Here Are 10 Cult-Favorite Face Mists to Try This Summer

You’re one spritz away from solving your skin woes.
12,543 Hypes

Gigi Hadid & Adwoa Aboah Front Fendi's FW18 Campaign
Fashion

Gigi Hadid & Adwoa Aboah Front Fendi's FW18 Campaign

Shot by Karl Lagerfeld.
4,502 Hypes


Listen to Billie Eilish's New Single, "you should see me in a crown"
Music

Listen to Billie Eilish's New Single, "you should see me in a crown"

The track was produced by her older brother.
5,781 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.