Bombay Sapphire Heads to London to Create New Mural with Artist Jo Hicks
Discovering the possibilities within.
The latest instalment of Bombay Sapphire‘s nationwide mural series hits the UK capital as artist Jo Hicks creates her own interpretation of the gin brand’s “Discover the possibilities within” message. Making use of her layered, collage style as well as exploring patterns and shapes, the London-based artist has created a three-story high image that conjures up abstract images of hands reaching through portals, tapping into the idea of travelling to new creative places to find inspiration.
Like the previous artworks that have been appearing across the UK over the past month – including Matt Sloe’s painting in Edinburgh, Qubek’s work in Manchester and artist Aroe’s mural in Brighton – Jo Hicks’ piece sees the artist bring her personal style to Bombay Sapphire’s world. Take a look at the film above to get a better idea of her creative process and the thinking behind the piece and be sure to follow Bombay Sapphire on Instagram to see what other artistic pursuits the brand has planned for the future.
Check out the images in the gallery above, or head to the Bombay Sapphire Instagram for more.
