Streetwear retailer END. has just teamed up with New Balance to create an exclusive capsule dubbed the “Purple Haze.” The New Balance X-90s sees a purple and grey colorway inspired by sweet scents and classic incense, taking inspiration from the relaxation element and history of the fragrant product.
Arriving in three retro colorways, the shoe comes in a “Light Lilac,” “Stone Grey” and “Dark Grape,” all following a regal color palette of deep violet tones and darker greys. The silhouette sees New Balance’s classic “N” branding at the laterals, as well as END. co-branding atop the tongue and across the insole. The range arrives in a special box and is accessorized with a pack of incense sticks and a custom holder.
Set to retail at $135 USD, the shoe is set to release on March 30 exclusively at END. Take a look at all the iterations in the gallery above, and let us know your favorite below.
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Combining stylistic cues from across the decades, the END. x New Balance X-90 ‘Purple Haze’ pack smoulders with heritage that spans the decades, from the free-loving 60s to the hedonic fog of the 90s and beyond. Full of intrigue, the trio of X-90s place purple upon the pyre; letting the colour’s gamut of shades smoke freely across the canvas uppers – from subtle wisps of grey lilac to the heady cloud of crushed grape. Registration for the END. x New Balance ‘Purple Haze’ pack is now open at launches.endclothing.com Draw closes 30th March at 00.01 GMT.