Build Your Animal Friends a Music Playlist With New "Spotify for Pets"
Synced with your own music preferences.
Although more a conversation starter than a feature that’s a prerequisite for our furry friend’s – plus iguana’s – happiness, Spotify has released “Playlists for Pets” – a new platform that generates personalized playlists for your pets which you can both listen to and enjoy.
Dubbed as “Music for Best Friends”, the playlist is available to dogs, cats, iguanas, hamsters, and birds. The algorithm that works the system combines information about the type of animal you have as well as its temperament before combining it with your own music tastes, already inputted into Spotify’s system through previous use. Finishing touches such as the option to add your pets’ name and photo makes the playlist all the more real.
The release is timely as the ongoing rat-race between big music streaming services continues. Yet, although a definite social media sharer, the platform is also backed up with an in-depth study around the relationship between music, owners and pets, neatly presented in a press release by Spotify. According to the streamer, eight in ten people believe that their pet likes music, 55% think their pets share a similar music taste to themselves, 69% sing to their pets, 57% dance with their pet and 70% think about the emotional wellness of their best friends.
Now you can feel less guilty about leaving your little-friend for work – slap on the playlist and let them get jiggy with it. If your dog is an intellectual, Spotify have also released a podcast series for them to listen to. Seriously.
Head over to Spotify for Pets to try out its new feature.
— Spotify News (@SpotifyNews) January 15, 2020