Patagonia Unveils New Sustainable Apparel and Accessories for SS20
Featuring organic cotton tees, recycled hat brims and more.
For Spring/Summer 2020, Patagonia has released a selection of innovative products made out of recycled and natural materials. According to a press release, the outdoor clothing brand has begun to use organic cotton in its latest Conversion Top sourced from two agricultural projects: Regenerative Organic Certification (ROC) Pilot Cotton and Cotton in Conversion.
Other highlight items include the 100 percent recycled hat brims that use NetPlus material sourced by Bureo, which has “prevented 35 tons of waste from entering the ocean this year alone.” Patagonia has also launched its first 100 percent fair trade certified sewn mountain bike apparel line featuring bibs, liner shorts and reworked Dirt Craft shorts, all constructed out of recycled and organic fabric. As for accessories, the new Daypacks boast a versatile, durable design made out of solution-dyed fabric.
Take a look at the label’s outdoor lookbook in the gallery above. Patagonia’s new SS20 collection is now available to shop online.