CLOT x Bang & Olufsen To Drop All-Red Beosound A1 Speaker
A bold color inspired by blood and heartbeat.
Following up on its coveted collaborations with names like sacai and Medicom Toy, CLOT has now teamed up with Bang & Olufsen to give the Beosound A1 speaker an all-red makeover.
The partnership celebrates the streetwear brand’s Chinese roots along with B&O’s home in Denmark. The minimalist device is splashed in bold red, a color significant to Chinese culture. “B&O and CLOT share a passion for modern craftsmanship and premium materials,” Christoffer Poulsen, the tech label’s SVP of Product Management & Brand Partnering, shared in a statement. “CLOT’s goal of bridging cultures through experiences and sensations to a new generation resonates with our own mission to design sound that sparks the senses for the ultimate listening experience.”
CLOT’s founder Edison Chen elaborated on the inspiration behind the design: “The rhythm of a heartbeat is like music — it’s everyone’s beat, everyone’s being. Our heart pumps blood, and our blood runs our system. It’s like the making of music and the making of art, which is actually human nature.”
The Beosound A1 features CLOT’s logo on the speaker grill, while B&O’s branding appears on the back. Co-branding is further found on the accompanying strap, which is complete with an aluminum tag. In terms of specs, the speaker is fully dust and waterproof and boasts up to 18 hours of nonstop play. In addition to playing music, the device can be used for voice calls or conference meetings with its three internal microphones.
Priced at $299 USD, the CLOT x Bang & Olufsen Beosound A1 will launch via JUICE’s website and offline stores on December 12.
