Justin Bieber x Vespa Unveil Long-Awaited Collab
An all-white scooter accompanied by a collection of accessories.
Following a teaser in late 2021, Justin Bieber and Vespa have finally revealed their anticipated collaboration.
The luxury Italian scooter brand, known for its previous fashion partnerships with Sean Wotherspoon, Giorgio Armani and Christian Dior, has tapped the Canadian singer to create a monochromatic white version of the Vespa Sprint. Every detail from the saddles to the grips is splashed in white to represent the values that both Bieber and Vespa share.
“The first time I rode a Vespa was somewhere in Europe, probably either London or Paris,” the artist says. “I just remember seeing a Vespa and being like ‘I want to ride one of those.’ And I had such a great time, just the wind flying through my hair, the freedom. It was fun.” He adds: “I love Vespa, and to partner with such a classic brand is so cool. Being able to express myself, whether it’s through art, music, visuals or aesthetics, being able to create something from nothing — it’s a part of me.”
Arriving in 50, 125 and 150cc options, the vehicle is equipped with a full-color multifunctional TFT display along with full LED lights. Accompanying the scooter is an accessories collection, comprised of a bag, gloves and an all-white helmet.
Take a closer look above. The Justin Bieber x Vespa Sprint collaboration will be available for pre-booking from April 20 online.
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