Fashion

Agent Provocateur Taps Gabbriette for "AP Forever" Campaign

Chic, timeless and kinky.

8,016 Hypes

Agent Provocateur Taps Gabbriette for "AP Forever" Campaign

Chic, timeless and kinky.

Agent Provocateur just launched its all-new “AP Forever” campaign, starring model, actor and musician, Gabbriette.

Comprising a “carefully curated collection of AP’s most enduring pieces,” the new collection draws inspiration from multiple facets within the seductive AP universe, taking elements of each category across lingerie, swimwear, nightwear, accessories and toys. Each piece featured has been chosen as a result of its timeless appeal, encouraging its wearer to revisit the item time and time again.

“I wanted to distil AP down to its core essence and pull together a selection of pieces that defy trends, that you’ll want to keep forever. These are what I consider to be the brand’s signature pieces — chic, timeless, and with just enough kink to linger in your memory long after you’ve taken them off!” explains AP’s Creative Director, Sarah Shotton, in a press release.

Taking cues from boudoir glamor, “AP Forever” aims to bring out your inner provocateur through feelings of romance, sensuality and decadence. Centering around the brand’s core color palette, the collection arrives in hues of “Ebony Black” and “Baby Pink,” interspersed with hits of “Lipstick Red,” “Pure White” and splashes of vivacious leopard print. Promising the brand’s most luxurious fabrics and finishes to date, the collection is a true celebration of forever pieces.

Take a look at the sensual offering, starring Gabbriette, above and head to the brand’s website to purchase.

In other news, Fiorucci SS23 welcomes you to the city of angels.

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