Footwear

Reebok Reimagines the BB 4000 II for SS23

Arriving in new colorways.

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Reebok Reimagines the BB 4000 II for SS23

Arriving in new colorways.

Reebok is putting a new spin on a classic as the footwear titan is reintroducing the BB 4000 II sneaker in new colorways for Spring/Summer 2023.

Originally introduced in the late ’80s, the lifestyle basketball sneaker boasts a formidable silhouette that suits any wardrobe, delivering a highly wearable shape that still stands out. The shoe arrives in a swath of warm creams and soothing ivory shades, with hints of lavender and coral, alongside collegiate varsity jacket-inspired options.

The brand’s signature side stripes stand proud, joining cross-check branding and the familiar split Union Jack tongue logo, paying homage to the brand’s roots. The durable outsole and EVA rubber midsole provide ultimate comfort and support, offering a efficacious yet effortlessly cool sneaker.

Priced at $90 USD, Reebok’s BB 4000 II is available on the brand’s website. Take a first look in the gallery above.

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