Salehe Bembury Is the New Creative Director of Crocs Pollex Pod
“The value lies in long-term relationships and that’s what we’ve established.”
Salehe Bembury has singlehandedly changed the way that we see Crocs, thanks to his multitude of Pollex clogs and slides and his directional aesthetic. As a result, the designer has been named Creative Director of the Crocs x Pollex Pod collection, announcing a two-year partnership that will see Bembury introducing new styles, designs and colorways.
The innovative partnership first began in 2021 when Crocs slid into the designer’s DMs and has since gone on to create sell-out releases across all its colorways and silhouettes, responsible for one of the fastest-ever global sell-throughs for a Crocs collaboration.
“We exist in a landscape of ‘here today, gone tomorrow’ collaborations, so the value lies in long-term relationships and that’s what we’ve established. Good design exercises restraint and balances utility with beauty and the Pollex Pod represents that by successfully merging Crocs’ brand identity with my own brand identity,” said Salehe Bembury in a press release.
Bembury’s first release within the Pollex Pod collection is set to be announced later this Spring, drawing inspiration from his original Pollex clog motif — which began as an exploration of the human fingerprint in 3D form.
For more information on the extended partnership, head to the Crocs website.
In other footwear news, Stine Goya just released its first-ever sneaker silhouette.
