Fashion

BLACKPINK's Jennie Commands Attention in Calvin Klein's Latest Campaign

Featuring the brand’s iconic denim.

4,656 Hypes

BLACKPINK's Jennie Commands Attention in Calvin Klein's Latest Campaign

Featuring the brand’s iconic denim.

BLACKPINK’s Jennie is bringing her star power to Calvin Klein‘s latest campaign, continuing her role as brand ambassador. The campaign comes off the back of the K-pop star’s appearance in CK’s underwear collection campaign, which showcased the multi-hyphenate living life in the city in easy-breezy undies.

This time, the new offering comes courtesy of iconic photographer Mert Alas, also the mastermind behind that Jeremy Allen White campaign. The striking suite of imagery captures Jennie’s powerful presence as she showcases the American brand’s signature denim pieces.

One particular shot features Jennie in true blue wide-legged jeans, leaning on a stack of TVs showing her face. Elsewhere, sleek dark-washed denim joins a retro-inspired jumpsuit that commands attention. Meanwhile, a flirty denim dress flaunts a thigh-skimming hemline, accompanying a micro mini-skirt and relaxed button-down shirt.

Take a look at Jennie’s Calvin Klein campaign in the gallery above and head to the CK website to purchase its latest products.

While you’re here, check out the new sneaker from Alo Yoga.

Read Full Article
Text By
Share this article

What to Read Next

BLACKPINK's Jennie Stars In Calvin Klein's New Campaign
Fashion

BLACKPINK's Jennie Stars In Calvin Klein's New Campaign

The obsession continues.
4,112 Hypes

BLACKPINK's Jennie Stars in the New Jacquemus Holiday Campaign
Fashion

BLACKPINK's Jennie Stars in the New Jacquemus Holiday Campaign

Surrounded by furry friends.
10,374 Hypes

Jennie Officially Renews Her BLACKPINK Contract With YG Entertainment
Music

Jennie Officially Renews Her BLACKPINK Contract With YG Entertainment

Following speculation that she was leaving the group to fly solo.
94,332 Hypes


Hailey Bieber Is a Vision in the New Calvin Klein Holiday Campaign
Fashion

Hailey Bieber Is a Vision in the New Calvin Klein Holiday Campaign

The festive season is officially here.
8,268 Hypes


Gen Z Sock Brand doublesoul Partners With Architect Gaetano Pesce
Fashion

Gen Z Sock Brand doublesoul Partners With Architect Gaetano Pesce

Introducing “Calzacuore.”
1,010 Hypes

So, When Was the Last Time You Cleaned Your Sex Toys?
Sex & Dating

So, When Was the Last Time You Cleaned Your Sex Toys?

Everything you need to know about keeping your playmates clean.
3,732 Hypes

The Sculptor Proving Sneakers Aren't Just for Your Feet
Footwear

The Sculptor Proving Sneakers Aren't Just for Your Feet

“I learned how to pursue my ideas rather than run away from them.” — Melicka Fouri
1,567 Hypes

Levi's Vintage Clothing Revives the "Viola" Jean
Fashion

Levi's Vintage Clothing Revives the "Viola" Jean

Known to be the world’s first blue jeans for women.
3,389 Hypes

This Cream Will Improve Your Skin Barrier in Just Two Hours
Beauty

This Cream Will Improve Your Skin Barrier in Just Two Hours

Using the power of mushrooms to moisturize.
2,249 Hypes

10 Inspiring Trans Women To Keep On Your Radar
Culture

10 Inspiring Trans Women To Keep On Your Radar

In celebration of trans and femme visibility x
6,130 Hypes

Ask a (S)expert: “Are Boysober Women Femcels?”
Sex & Dating

Ask a (S)expert: “Are Boysober Women Femcels?”

Welcome to our new series led by Gigi Fong, Hypebae’s in-house sex and dating editor.
3,660 Hypes

You've Got To Try This MUA's Genius Alphabet Blush Technique
Beauty

You've Got To Try This MUA's Genius Alphabet Blush Technique

We’re getting schooled one brush stroke at a time.
2,251 Hypes

A Look Back at Alessandro Michele’s “Sex Ed” With Gucci and Liz Goldwyn
Sex & Dating

A Look Back at Alessandro Michele’s “Sex Ed” With Gucci and Liz Goldwyn

Valentino’s new CD discusses sex — and the beauty of a man in touch with his femininity.
943 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.