Fashion

BLACKPINK's Jennie Commands Attention in Calvin Klein's Latest Campaign

Featuring the brand’s iconic denim.

4,565 Hypes

BLACKPINK's Jennie Commands Attention in Calvin Klein's Latest Campaign

Featuring the brand’s iconic denim.

BLACKPINK’s Jennie is bringing her star power to Calvin Klein‘s latest campaign, continuing her role as brand ambassador. The campaign comes off the back of the K-pop star’s appearance in CK’s underwear collection campaign, which showcased the multi-hyphenate living life in the city in easy-breezy undies.

This time, the new offering comes courtesy of iconic photographer Mert Alas, also the mastermind behind that Jeremy Allen White campaign. The striking suite of imagery captures Jennie’s powerful presence as she showcases the American brand’s signature denim pieces.

One particular shot features Jennie in true blue wide-legged jeans, leaning on a stack of TVs showing her face. Elsewhere, sleek dark-washed denim joins a retro-inspired jumpsuit that commands attention. Meanwhile, a flirty denim dress flaunts a thigh-skimming hemline, accompanying a micro mini-skirt and relaxed button-down shirt.

Take a look at Jennie’s Calvin Klein campaign in the gallery above and head to the CK website to purchase its latest products.

While you’re here, check out the new sneaker from Alo Yoga.

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