SACHEU Beauty Expands Its Viral Lip Liner Stain
The brand is introducing three new shades.
SACHEU Beauty has just unveiled three new shades of its cult-favorite Lip Liner STAY-N. In honor of the launch, the brand also debuted a new campaign fronted by influencer Brooke Monk. As requested by fans, the new shades are delivering cool-toned color payoff that will actually last all day.
Of the new additions, there’s “Ice Breaker” a true raspberry, “First Bloom” a cool baby pink and “Cold Call” a cool nude. As cool-toned lip combos rise in popularity, SACHEU Beauty hopes to reintroduce the stain’s high pigment and all-day staying power to beauty fans — only this time with even more shades to love.
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Although the Lip Liner STAY-N is known for being long-lasting, the brand also says it won’t dry out your lips thanks to nourishing ingredients like hyaluronic acid and vitamin E. After cleansing and exfoliating the lips, SACHEU suggests applying the product evenly to your lip line before letting it set and peeling to reveal color that won’t require frequent touch-ups.
The Lip Liner STAY-N retails for $14 USD and brand new shades “Ice Breaker,” “First Bloom” and “Cold Call” are now available for purchase on the brand’s website.
While you’re here, read our interview with Sandy Liang.



















