Cat Burns Stars in the New Balance 204L Campaign
Showcasing all-new colorways.
Dad sneakers, everyday kicks and sports shoes, New Balance covers it all. In the brand’s latest move, it delivered all-new colorways for the 204L sneaker and tapped none other than British superstar Cat Burns to star in the campaign.
The silhouette features a sleek outline with a more subtle take on the dad sneaker, featuring a lighter sole and slimmer overall vibe. Easily paired with both baggier jeans and more feminine skirts, this is a footwear addition sure to match all your current outfit rotations. The brand now introduces three fresh colorways with a cream, beige and gray-blue combo for a subtle wardrobe addition. Not sure what shoes match your outfit? We’re convinced these will work.
For the accompanying campaign, singer-songwriter Cat Burns takes center stage, styled in her signature androgynous fits and showing us just how cool the kicks can be. After winning the nation’s hearts in the reality TV series The Traitors with her openness about neurodivergence and her undeniably cool personality, Burns has been in high demand. Relatable, stylish and so real, Burns embodies the simple silhouette and turns it into something exciting.
The 204L sneaker is available to shop via the New Balance website.
In other news, check out Damson Madder’s new collection made for dressing up.
