SKIMS' New Collection Is Taking Us to the French Riviera
With vintage-inspired swimwear for the summer.
SKIMS is getting us ready for the summer, with the newly-released Riviera collection launching hot weather essentials in time for beach season. Launching alongside a campaign with major European vacation energy, summer holidays have never looked so good. Made for lazy swims in the sea and sandy sunbathing, the new season can’t come soon enough.
Swimwear is at the heart of this collection, arriving in shades of royal blue, red and black. Vintage-inspired silhouettes feature high-waisted bottoms and belted boy shorts, paired bandeau tops and triangle bikinis. SKIMS’ Everyday Cotton line gets the French Riviera treatment, too, arriving in bold red from undergarments to hoodies and tees.
Designed with the beach in mind, sheer cover-ups come in a vibrant red and ivory zebra print. A breezy kaftan and flowy pants are perfect for everyday wear, whilst an open front sarong dress can last from day to night with the right accessories.
A matching headscarf completes the printed looks, launching alongside a raffia tote bag and a classic beach towel.
The new SKIMS Riviera collection is available to purchase now on the SKIMS website.
In other news, House of Sunny went to the British seaside for its latest campaign.



















