Kendall Jenner Stars in Beats' New Campaign
Introducing the brand’s first customizable over-ear headphones.
Your headphones are getting a wardrobe change. For its latest launch, Beats introduced Beats 360, its new flagship over-ear headphone and first-ever model with interchangeable ear and headband cushions.
The launch also marks the debut of the brand’s official campaign film, starring Kendall Jenner. Bringing Beats 360 into a fashion-focused world, Jenner fronts the campaign as the headphones move between everyday listening, movement and personal style.
Designed for commuting, working, travelling, working out and more, Beats 360 lets you switch up the look depending on your mood. The headphones launch in “Black,” “Cloud,” “Pink” and “Sky,” alongside additional Performance Knit cushion kits and UltraPlush cushions.
Beyond the customization, Beats 360 packs in the brand’s most advanced audio technology yet. Active noise cancelling offers even more total blockout than Beats Studio Pro, while Adaptive EQ adjusts the sound based on fit. Personalized Spatial Audio with dynamic head tracking also adds a more immersive listening experience. All those carefully curated playlists you’ve spent so long on are about to sound so much better.
Comfort is another focus, with a redesigned balanced-fit architecture and two cushion options. The headphones are also Beats’ first over-ear model with a sweat and water-resistance rating, making them ready for everything from rainy commutes to the gym.
Beats 360 are now available via the brand’s website. Check out Jenner’s campaign above.
In other news, check out the biggest runway trends from the SS27 runways.
