Brought to life by design director, Mel Floyd.
The upcycling trailblazer details her journey from a Reebok graphic designer to a Reebok collaborator.
From sex toys to adaptive lingerie for all price points.
Highlighting a mix of genres, cultures and languages.
The creative talks to Hypebae about being inspired by the everlasting desire for human metamorphosis.
As a love letter to the brand’s cult following.
You know you’ll these. XOXO, Gossip Girl.
And how it’s helping women heal their inner child.
The creative speaks to Hypebae about his Cyberpunk universe, transhumanism and collaborating with Jean Paul Gaultier.
Meet the up-and-coming beauty brand based between South Korea and the US.
“It worked out perfectly that she sings, while I produce… it was a match waiting to happen.”
A candid conversation with the entrepreneur about self-identity, failed relationships and chosen family.