Shiseido

The 6 Best Sunscreens for Darker Skin Tones
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The 6 Best Sunscreens for Darker Skin Tones

All designed to keep melanin-rich skin protected.

The 5 Best Waterproof Mascaras for Smudge-Free Summer Makeup
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The 5 Best Waterproof Mascaras for Smudge-Free Summer Makeup

Including budget-friendly options and luxe picks.

Shiseido Drops New "POP" Eye Collection
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Shiseido Drops New "POP" Eye Collection

Bold eyeshadow singles for the ultimate smokey eye.

Our Favorite Beauty Products of May 2021
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Our Favorite Beauty Products of May 2021

HYPEBAE editors reveal their summer skincare essentials.

Shiseido uno Teams Up With Anime Series 'Attack on Titan' on Latest Skincare Campaign
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Shiseido uno Teams Up With Anime Series 'Attack on Titan' on Latest Skincare Campaign

Spotlighting the Japanese brand’s new All-in-One collection.

Hunter Schafer Fronts Shiseido's SS21 Makeup Campaign
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Hunter Schafer Fronts Shiseido's SS21 Makeup Campaign

The ‘Euphoria’ star wears the brand’s new primer and foundation.

For Bishop Briggs, Beauty Is All About Self-Acceptance
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For Bishop Briggs, Beauty Is All About Self-Acceptance

“Rebellion can be deleting your Facetune app, or sharing a makeup-free moment.”

Our Editors' Favorite Sunscreens for the Face and Body
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Our Editors' Favorite Sunscreens for the Face and Body

SPF products at every price point.

Hunter Schafer Is Shiseido's New Global Makeup Ambassador
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Hunter Schafer Is Shiseido's New Global Makeup Ambassador

The ‘Euphoria’ actress lands a deal with the Japanese beauty brand.

Lauren Tsai of 'Terrace House' Is Shiseido's Newest Ambassador
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Lauren Tsai of 'Terrace House' Is Shiseido's Newest Ambassador

At only 21 years old, she boasts quite an impressive list of achievements.

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