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BTS Enters the K-Beauty Space With a New Makeup Collaboration
Featuring each member’s cartoon avatar.
BTS is leading the K-pop wave stateside and ready to expand into K-beauty too. The group is collaborating with VT Cosmetics on a second collection, imbued with a cute personality.
Their second collaboration consists matte lipsticks in eight shades, a six-pan eyeshadow palette, and cushion compact – the latter is a product the two have previously released. The updated line is each branded with the group member’s cartoon avatars. Foundation rounds out the drop.
Take a closer look at the collaboration below. The collection launches on October 12 at VT Cosmetics, prices start at $13 USD. There is no word yet on international distribution.