Nike Reveals First-Ever Women's Soccer Kits Ahead of World Cup
Launched at an exclusive event in Paris.
The women’s soccer World Cup takes place in France later this year, and ahead of the landmark contest Nike unveiled 14 national kits that for the first time ever, were specifically designed for the female teams. In previous tournaments, women’s football kits were essentially a smaller-sized version of the same jerseys available for men however Nike’s commitment to female athletes has seen them develop innovative and eye-catching pieces that work for a women’s form.
In an emotional and empowering runway presentation, athletes like Simone Biles, Dina Asher-Smith and 10 year old skateboarding prodigy Sky Brown and footballers like Steph Houghton and Megan Rapinoe strode along a circular, rotating runway alongside models, showing off Swoosh’s latest performance-based products. We also got a first look at those aforementioned kits, which feature recalibrated sizing on the jerseys and shorts that offers comfort and support and take the needs of female footballers into consideration, on and off the pitch.
Of course, none of this means aesthetics fall short. The stunning kits each have subtle and unique detailing relevant to each individual team and its home country. England’s shirts feature subtle flora and fauna from across the home counties, with the team name “Lionesses” on the inside of the shirt. The USA kit features an homage to all 50 states on the back and the inside reads “One nation, one team.” True to Nike’s efforts towards sustainable design, each kit is produced from 12 recycled plastic bottles.
Take a look at each of the 14 kits from countries including Canada, China, France, Nigeria and Brazil, amongst others, in the gallery above. You can cop the kits from May 2019 at Nike.com – in the meantime, check out Nike’s newest M2K Tekno in “Laser Fuchsia.”