Lady Gaga's Haus Laboratories Teases Gel Pencil Eyeliners
The makeup collection will launch in 20 shades.
Lady Gaga‘s makeup line, Haus Laboratories, is set to release a collection of gel eyeliner pencils, joining the brand’s range of eyeshadows, lipsticks and lip glosses. Gaga herself stars in the collection’s campaign, revealing a range of highly-pigmented shades in matte, metallic and shimmer finishes.
The Eye-Dentify pencil eyeliner wears up to 12 hours and is smudge and water-resistant. 20 shades range from classics — such as matte black “Punk” and brown “Go Diva” — to experimental options including pastel blue “Priscilla” and forest green “Grime.” Metallic hues include gold, silver and rose gold.
Haus Laboratories’ Eye-Dentify Gel Pencil Eyeliner retails for $18 USD and releases at the Haus Laboratories website on August 4.