PUMA Taps Snoopy, Charlie Brown and Woodstock for 'Peanuts' Collaboration
The characters take over wardrobe staples and classic footwear silhouettes.
Following its recent campaign with SHAVONE. last month, PUMA has now tapped the Peanuts franchise for a collection designed to fit men, women and kids. Classic characters Snoopy, Charlie Brown and Woodstock take over wardrobe staples as well as signature sneaker silhouettes.
The range celebrates the sense of nostalgia behind the 70-year-old comic strip. Cropped tees, hoodies and comfy sweatpants are highlighted with PUMA and Peanuts‘ co-branding along with character graphics. A pair of trousers comes with Snoopy embroidered on one leg – a theme continued on a selection of childrenswear in the form of tracksuits. Other iconic figures like Lucy, Linus and Sally are also featured on crewneck tops and T-shirts. PUMA’s Ralph Sampson sneaker sees Snoopy playing basketball on the laterals, while the kids’ Future Rider silhouette is accentuated with shades of blue, pink and orange.
Take a closer look via the gallery above. Peanuts x PUMA’s collaborative range is available online and at select retailers worldwide.