Fashion

Buzzy Japanese Brand EAUSEENON Launches in the U.S.

Check out the label’s flower-filled SS21 collection.

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Buzzy Japanese Brand EAUSEENON Launches in the U.S.

Check out the label’s flower-filled SS21 collection.

EAUSEENON, a fashion label with a cult following in Japan, is bringing its Spring/Summer 2021 collection to the United States. Expanding its online shop to include international shipping, the brand is the brainchild of Erika Mizuno, a painter-turned-designer who works with textural fabrics and hand-drawn prints to create whimsical knitwear and lush dresses.

For SS21, Mizuno presents slip dresses and floaty tops printed with delicate florals. A puffed-sleeve dress features a shirred bodice that billows into a brocade-like skirt fit for a princess. Equally delightful, gingham maxi skirts are overlaid with daisies while relaxed knit pants are trimmed with a lime green bow.

Take a look at EAUSEENON’s SS21 collection above, and head to the EAUSEENON website to shop the range, priced at $100 to $400 USD, available for international shipping.

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