Gigi Hadid Takes the Streets of NYC in Self-Portrait's FW22 Campaign
Wearing standout pieces from the label’s latest collection.
Self-Portrait has unveiled its Fall/Winter 2022 campaign starring Gigi Hadid. The image series follows the brand’s Spring/Summer 2022 visuals starring the model’s sister Bella.
In the photos shot by Zoë Ghertner, Hadid takes the streets of New York City wearing pieces from the latest collection, including a golden three-piece bouclé suit set and a lace dress with rhinestone detailing.
The label’s creative director Han Chong spoke of the campaign in a press release: “I’ve always wanted to capture a day in the life of the Self-Portrait woman so when exploring how best to present our Autumn/Winter 2022 collection, doing just that seemed like the perfect opportunity.” He continued, “Gigi was the perfect woman to bring this idea to life — free-spirited, hard working, and a true ray of sunshine — she brought an effortless energy to this campaign. It’s a very special collection for me, one deeply grounded in the core values of the house, so being able to share this story with Gigi is a true dream.”
Peep Self-Portrait’s FW22 campaign above. The collection is now available in stores and online.
