Fashion

Maya Jama Stars In the Latest YZYSHDZ Campaign

Modelling the new YR 3022 YZY SHDZ silhouette.

5,097 Hypes

Maya Jama Stars In the Latest YZYSHDZ Campaign

Modelling the new YR 3022 YZY SHDZ silhouette.

Maya Jama is the latest face seen to be sporting Ye‘s reflective YZYSHDZ in an all-new, seemingly self-shot campaign. The series of images, posted on Jama’s Instagram account, sees the presenter modelling the YR 3022 YZY SHDZ silhouette, previously associated with Ye’s YEEZY Gap Engineered by Balenciaga line.

Alongside Jama, the campaign enlisted the likes of models Simran Randhawa and Jasmine Asia, music artist Ice Spice and YouTuber Nikita Dragun. Campaign images have been immortalized through an Instagram account dubbed YZYSHDZ, which contains “Photos of celebrities, models, artists and friends by Kanye West,” according to its bio.

Images of Ye, Kim Kardashian and North West were first posted on the account on August 10, followed by SimiHaze, the Clermont Twins and even Heron Preston.

No further press info or release date has been confirmed, but we expect that they’ll be released fairly soon as Ye already posted a teaser earlier this month. In the meantime, check out the full range of campaign images on the YZYSHDZ Instagram account below.

 

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A post shared by YZY SHDZ (@yzyshdz)

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