Urban Sophistication Presents 'The Software Bag'
An exploration of the space between digital and physical.
Following on from the super successful release of its Cloud Case last year, Urban Sophistication is back with a new innovation, dubbed ‘The Software Bag.’
What once began as a self-described “Parody Label” has since transformed into a unique accessories and lifestyle brand that continues to bring out hit after hit, and the new range of tech-inspired bags are no different. Available in three varying sizes, including a mini size of 17GB, medium of 257GB and a larger size of 513GB, the new bag is designed with a plush exterior and puffy handle, complete with the label’s simplistic branding.
Arriving in a classic “Space Grey” colorway, the new bags were designed in collaboration with the brand’s Hardcore USers community and seeks to explore the concept of storage, interrogating the grey area between digital and physical. Described by the brand as “aloof and genderless,” the new bag offers an extremely durable and timeless silhouette.
Urban Sophistication’s Software Bag will land on the brand’s website from February 1.
While you’re here, take a look at the new SS23 pre-collection from AMBUSH.
