Parade Makes a Splash With First-Ever Swim Collection
For every bikini body.
Gen Z-favorite lingerie brand Parade is venturing out into new waters with the debut of its first-ever swimwear collection.
The inclusive underwear label is offering its superior silhouettes and ultra-soft fabrics for under the ocean adventures. Arriving in sizes XS — 3XL, the collection is crafted from EcoSplash, a swim fabric made from recycled bottles, giving back to the Earth, while you enjoy it.
The assortment is grounded in sunny shades comprised of “Blue Crush,” “Surfboard,” “Eightball,” “Frisbee,” “Strawberry Daiquiri” and “Flip Flop.” Styles include three bikini tops in the form of a classic scoop neck, a figure-flattering triangle shape, as well as a fun criss-cross option. Bottoms cover the necessary bits, delivering a brief, a bum-baring cheeky, a sporty boyshort and a flirty thong. The swimwear collection also delivers two one-pieces — a Baywatch-esque, plunging bathing suit, alongside a halter-neck version with a midriff cut-out, channeling a hot girl summer.
Individual styles start at $32 USD, but customers can get a 30 percent discount when you mix and match pieces to create your own one-of-a-kind bikini.
Dive into the gallery above to take a look at Parade’s first swim collection, which is available on the brand’s website.
