BEAMS Offers a New SS23 Uniform
It’s giving Y2K Wes Anderson vibes.
Japanese brand BEAMS is redefining the basics with its latest Spring/Summer 2023 collection.
Delivering an assortment of tried and true essentials in the form of knitwear, crisp chinos and versatile outerwear, the seasonally-appropriate offering seamless blends a utilitarian aesthetic with a more playful early aughts aesthetic. Psychedelic paisley shirts sit alongside inventively constructed two-toned jackets, arriving in washes of sage and deep jade.
Elsewhere, a collegiate sensibility shines through the addition of striped sweaters and brightly colored jerseys, while practical parkas, spacious cargos, corduroy pants and bucket hats evoke the sense the wearer is ready for whatever the day might bring.
Get a closer glance at BEAMS’ SS23 collection in the gallery above, which is now available on the brand’s online store as well as in-person.
