Barcelona Is the Backdrop for Louis Vuitton's New Cruise Campaign
Lensed by photographer Jamie Hawkesworth.
Louis Vuitton is transporting us to the beautiful sights of Barcelona for Cruise 2025, tributing the House’s fashion show at the city’s iconic Park Güell, which took place earlier this year. Following that powerful moment, the new campaign looks to continue an ongoing dialogue with Barcelona’s architectural heritage, utilizing its distinctive buildings as a backdrop.
Translating artistic director of women’s collections, Nicolas Ghesquière’s vision into a picturesque locale, the campaign highlights the collection against sights of exceptional architectural and natural beauty. Capturing the city’s most notable landmarks, from La Pedrera to the views from the ‘Fundació Joan Miró,’ each location offers a unique canvas to showcase the silhouettes of the Cruise 2025 collection.
Spotlighting sculptural silhouettes like puffball-hem skirts, elegantly draped tops and structural tailoring, the collection also debuts a new range of LV accessories, from leather belts to monogrammed bags.
Take a look at the scenic campaign above, with more information available via Louis Vuitton.
In other news, Puppets and Puppets just dropped its Spring/Summer 2025 campaign.
