Beyoncé and Levi's New Drop is Worth the Wait
Marking it the first “REIIMAGINE” collaboration product.
Levi’s knows how to deliver standout collaborations, teaming up with powerhouse names like Stussy, sacai, ERL and New Balance in 2023 alone. Last year, the brand took to Instagram to share its biggest collaborator yet — Beyoncé. So far, the two have landed three installments of their partnership, highlighting pieces like the Teodora Western Shirt, 501 Original Shorts and Vacationer Ribbed Tank Top, fusing Western influences with the brand’s heritage denim designs.
Now, the denim label dropped the announcement that it has launched a new line of t-shirts — the first “REIIMAGINE” collaboration product. In the capsule, the iconic Levi’s logo gets a modern spin with a double “i,” inspired by Beyoncé’s track “Levii’s Jeans” from her Grammy-winning Cowboy Carter album.
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This latest progression from the campaign introduces four t-shirts that feel both familiar and fresh. Featuring clean lines, logos and just the right amount of Western nostalgia. You’ll find two standout silhouettes: the “Sporty Ringer Tee” and a classic graphic tee, each coming in black and white or white and red combos.
The visuals for the launch lean into that same idea of reinvention. They pull from the brand’s archives but reinterpret those vintage graphics through a more modern, inclusive lens. It’s a blend of old-school energy with modern relevance.
The Beyoncé x Levi’s capsule is available now on the artist’s official website, with a wider release coming to Levi’s online starting May 21. Red Tab members can shop the collection early on May 16 — just one of the perks of being part of the club.
In case you missed it, read about Ciberia’s latest collection.
