We’re already halfway through July and many people are already on their summer vacations. For those of you who aren’t, you can live vicariously through Axel Arigato‘s “Memento” collection instead. Inspired by retro tourism and three cities that are closest to the hearts of the Swedish brand.
The capsule collection comprises of three t-shirts, summer-ready slides and two on-trend bodega-style bags. Each is emblazoned with nostalgic postcard-style graphics centering around the cities of London, Stockholm and Tokyo, which brings a playful approach to seasonal dressing. The unisex pieces are perfect whether you’re planning on a getaway or are stuck staying in the city, dreaming of sandy shores.
Take a look at the playful campaign imagery above – You can shop Axel Arigato’s “Memento” collection now at axelarigato.com and the brand’s London and Stockholm stores. In other news, have you seen the brand’s embroidered Tori slides?
Axel Arigato London
19-23 Broadwick Street,
Axel Arigato Stockholm
111 46 Stockholm